How to Attract New Clients to Your Company
Coming up with new and relevant ways to expand your client base should be apart of your everyday operations in running your business. Setting aside at least an hour a day just to focus on building your client base will be rewarded in sustaining a thriving business.
Have Friends With Benefits
Finding resources from local businesses that have a relationship to your business but not your competition is win-win for all involved. For example, you have a business that requires a membership to receive your services and you are surrounded by other businesses. Talk to those business owners about providing a special discount to your members, and you will do the same for their customers.
Talk to your client base, listen to what they are saying about you and your products. Your loyal customers will give you the inspiration for how to attract new clients.
Speak To Your Audience
Checking data analytics to find your target audience is valuable to get your brand and message in front of your potential new customers and to speak to the emotional needs that your services or products can provide to them. Using Google Analytics is a great way to start.
Create An Irresistible Offer
For effective marketing, you need to be able to answer the user’s question in one clear sentence.
“20 days for 20 dollars to find a new way to improve health!”
Close The Sale
You must be able to provide enough information, answer questions and concerns, show value for your services and products so your potential new customers will buy with confidence.
Zissu, A. (2017, May 17). 6 Innovative Ways to Attract New Customers. Retrieved February 07, 2018, from https://www.entrepreneur.com/article/292748
Doyle, B. (2017, June 14). 8 Steps to Attracting New Customers. Retrieved February 07, 2018, from https://www.businessknowhow.com/marketing/attractclients.htm